Nike FitADV
Weather Station

To introduce FitADV, Nike’s most advanced apparel innovation technology, consumers were invited to engage in a multi-sensory climate simulator to test FitADV apparel in a fully immersive experience. By using sound, large scale virtual environments and projection, the experience simulated real world weather conditions.

Nike FitADV lets you create your own atmosphere so that no matter what it's like out there, you can move through it in total control.